I-Story
Duration: 2 days
It is through the use of stories that mankind creates social links and gives a sense to the
world we live in. Storytelling may come naturally to us but the very best stories are
meticulously crafted by wordsmiths.
I include the elements of a good story
You will become familiar with the theory and use of elements that make up an effective story (dramatic tension, range of emotions, ABT structure ….). You will discover the secrets of stories which captivate and inspire.
I capture the attention
Warning has a limited time span. Because our brain is keen to save energy, there is a
tendency for it to quickly engage “zombie mode” when other people are speaking to us. You
will practice maintaining your audience's attention thanks traditional techniques used by
storytellers.
I write down and share my story
Whatever your sphere of activity, it is possible to tell a story that will help you gain in
coherence and impact. You will practice applying storytelling techniques to your current
projects.
Pascal Gueran
The world of tales is not limited to the "wonderful tales" that rocked the childhood of most people, it is not only a universe intended for children! Stories are great sources of insight and wisdom.
I have experienced this since I traveled the world, for about twenty years already, to present shows of tales and contemporary stories to the four corners of the planet. I told in international festivals, in cultural places (concert halls, theaters, media libraries, institutions…) in France, in Switzerland, in Quebec, in Brazil, in Poland, in Romania… and even in Japan).
Trained in the spoken word, at the Royal Conservatory of Brussels, and in theater, at the Institut des Arts de Diffusion, in Louvain-la-Neuve, and in storytelling, with renowned storytellers, I draw, in my training and my experience, tools to bring out the storyteller who is in you, and give him the possibilities to flourish. And I like to share all the richness of this universe that has fascinated me for years.
